We are pleased to announce that Mashing Up , a DEI media and community within Business Insider Japan an economic news media operated by Mediagene Inc. (Headquarters: Shibuya-ku, Tokyo; CEO: Motoko Imada ), a group company of TNL Mediagene (NASDAQ: TNMG), has signed a WE ACTION Partner Agreement with the Japan Women's Professional Football League (hereinafter referred to as WE League)

Mashing Up delivers perspectives that challenge the working and living styles of individuals, as well as the nature of organizations and society, with a focus on "a focus on diversity" and "inclusive values." The organization resonates
with the WE League's philosophy of "contributing to the realization and development of a society filled with diversity in dreams and lifestyles, where each individual can shine, through women's soccer and sports," and as a media outlet responsible for disseminating information, it will play a role in spreading the league's initiatives throughout society.

What is a WE ACTION Partner?

WE ACTION is an action (ACTION) that we all (WE) are taking together, with various people, including players and clubs belonging to the WE League, and supporting partner companies, uniting to realize the league's philosophy: "Through women's soccer and sports, we will contribute to the realization and development of a society filled with diversity in dreams and lifestyles, where each individual can shine."
WE ACTION Partners are co-creation-type social collaboration partners that make this philosophy a reality.

 


 

About the WE League: The WE League
is Japan's first professional women's soccer league, which opened on September 12, 2021.
"contribute to the realization and development of a society

to establish the profession of professional female soccer player in Japan and
to create a society in which each of us (WE) involved in the WE League can play a leading role.
*The WE League is an abbreviation for "Women Empowerment League."

https://weleague.jp/

About Business Insider Japan Business Insider Business Insider Japan
Business Insider Japan the Japanese version of Business Insider, a New York-based economic media outlet. The Japanese edition was launched in January 2017. Since its launch, the magazine has had the vision of "Better Capitalism - Creating an economy where kindness circulates," and has been providing content that leads to better ways of working, better business, and a better society.

Site URL: https://www.businessinsider.jp/
X: https://x.com/BIJapan
YouTube: https://www.youtube.com/@BusinessInsiderJP

About Mashing Up Mashing Mashing Up
is Mashing Up DEI media and community within the economic news media Business Insider Japan

We aim to mash up diverse backgrounds, such as age, nationality, gender, industry, and position, to think together through dialogue and turn it into action.
Through information on domestic and international DEI-related movements and initiatives, as well as interviews with next-generation leaders, we value a "perspective on diversity" and "inclusive values," and deliver insights, learnings, and new perspectives that can be applied to your daily work.

https://www.businessinsider.jp/mashingup/

About Mediagene Inc. a total of 17 brands, including 14 media outlets aimed at target communities, such as
economic media for millennials " Business Insider Japan Gizmodo Japan Mashing Up Machi-ya " as well as three Commerce services.

https://www.mediagene.co.jp/

[Inquiries regarding this matter]
Mediagene Inc.
https://www.mediagene.co.jp/contact