７NaNatural , operated by Mediagene Co., Ltd., a group company of TNL Mediagene has opened https://www.tiktok.com/@7.nanatural within the short video platform "TikTok." This allows video content to seamlessly connect with e-commerce, allowing customers to purchase smoothly on the spot, imagining how to use 7NaNatural products and the finish ７NaNatural

Background of opening a TikTok Shop

In recent years, the influence of video content on purchasing behavior has increased. In particular, TikTok has gained overwhelming support among young people, and is attracting attention as a platform that allows you to intuitively convey the appeal of your product through short videos. In response to these market trends, ７NaNatural has continued to use videos to disseminate information, creating environmentally friendly products and proposing to color diverse personalities and lifestyles. The opening of the TikTok Shop is a new initiative to convey the value and appeal of sustainable cosmetics to more people and further expand the ７NaNatural brand concept, " Illuminating your life and world with colors ."

Future prospects

７NaNatural will actively utilize TikTok Shop as a new information dissemination and sales channel, contributing to the expansion of the sustainable cosmetics market. In the future, in addition to video content, we will also launch campaigns exclusive to live Commerce and TikTok Shop, aiming to expand the number of customers by uncovering potential needs for sustainable cosmetics. We will also use the customer feedback we gain through TikTok in product development and marketing, and will continue to develop a brand that is even more compatible with our customers.

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▼ ７NaNatural (7NaNatural) is
a clean beauty brand with the concept of Illuminating your life and world with colors which debuted in March 2022 The first item in his debut is a multi-purpose color stick and a color palette that can be used on the lips, eyes, cheeks, etc. It is characterized by its high color development despite its 100% natural ingredients, and is characterized by its moisture, but not sticky and easy to control the color development. We are also focusing on the issue of cosmetics, and are actively working to solve the "problems facing people and society" by designing mini-sized designs that can be used up and even collecting and recycling used containers.
He won the Jury Award in the Inclusive Design category in the Sustainable Cosmetics Award 2022, and the Bronze Award in the Point Makeup category in the 2022 Sustainable Cosmetics Award, and the Gold Award in the Own Your Beauty Award 2023 in the United States.

<Brand Account>
 Official website/online store:
 http://nanatural.jp/

Official Instagram:
 https://www.instagram.com/7.nanatural/

Official TikTok:
 https://www.tiktok.com/@7.nanatural

 ▼ About Mediagene
Economic media for the millennial generation , technology and product information media " Gizmodo Japan Business Insider Japan , a community and media " Mashing Up " Udofunding Service " We operate a total of 17 brands of 14 media for target communities, such as Machi-ya Commerce
https://www.mediagene.co.jp/

[Inquiries regarding this matter]
 Mediagene Co. Public Relations Officer
https://www.mediagene.co.jp/about#contact